COURSE AUTHOR –
1. Learn how to use the main innovation management terminology and concepts.
2. Explain the adoption life cycle and innovation adoption at the individual level.
3. Define creativity and explain how creativity can be stimulated.
4. Rcognise and describe three types of idea management systems.
5. Explain what an innovation strategy is and why it is important.
6. Describe what a product portfolio is in detail.
7. Explain how innovation projects should be selected and managed.
8. Explain the importance of teams, team structures and networks for innovation.
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