COURSE AUTHOR –
Mohammad Moawiz, Yasir Ahmed, M.B.A
1. Fundamentals of Google Ads
2. Creating Successful Ads
3. What are keywords and types of keywords
4. What is bidding and how to select the best bidding strategy
5. How to understand your competition
6. Understand Quality score and Ad Rank to stay ahead of your competition
7. Detail understanding of different types of Search Engine Marketing
8. Difference between Google Ads and Facebook Ads and what to choose for what objective
9. Importance of Negative keywords
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