Last Updated on August 29, 2023 by GeeksGod
Free Udemy Coupon: Advertising Courses for Beginners
Are you looking to kickstart your career in advertising? Would you like to master the art of marketing through platforms like TikTok Ads and Google Ads? Look no further because we have a special treat for you – a crash course designed specifically for beginners like you!
TikTok Ads Crash Course
If you are a Hindi/Urdu speaker, this course is tailored just for you. In this comprehensive crash course, you will learn everything you need to know about TikTok advertising.
Introduction to TikTok Advertising
TikTok has gained immense popularity in recent years, making it a prime platform for advertising. In this section, you will get an in-depth understanding of TikTok’s advertising ecosystem and the various ad formats available. By the end of this module, you’ll be equipped with the knowledge to create effective TikTok ads.
Setting Up Your TikTok Ads Account
Getting started with TikTok Ads can be a bit overwhelming, but don’t worry – we’ve got you covered! In this module, we will provide you with step-by-step guidance on creating your TikTok Ads Manager account. You will also learn how to navigate the Ads Manager interface and understand its key features. By the end of this module, you’ll be ready to dive into the world of TikTok advertising!
Defining Your Advertising Objectives
Before launching any ad campaign, it’s crucial to define your objectives. In this module, we will help you identify your campaign goals and select the right ad objectives for your business. With a clear understanding of your objectives, you can create targeted and effective ads that drive results.
Targeting the Right Audience
One of the secrets to successful advertising is reaching the right audience. In this module, we will explore TikTok’s audience targeting options and teach you how to tailor your ads for maximum impact. You will learn tips and tricks to hone in on specific demographics, interests, and behaviors, thereby boosting ad relevance and conversion rates.
Crafting Compelling Ad Creatives
Ad creatives play a crucial role in capturing the attention of your audience. In this module, we will show you how to utilize TikTok’s creative tools and effects to enhance your campaigns. You will learn how to create visually appealing and engaging ad creatives that leave a lasting impression on your viewers.
Budgeting and Bidding Strategies
Managing your ad budget effectively is essential to maximize your campaign’s performance. In this module, we will provide you with insights into budgeting and bidding strategies for TikTok Ads. You will learn how to optimize your bidding strategies and allocate your budget smartly, ensuring that you get the most out of your advertising efforts.
Launching Your Ad Successfully
After all the hard work, it’s time to launch your ad! In this module, we will walk you through the process of launching your TikTok ad successfully. From reviewing your campaign settings to monitoring performance metrics, we’ll cover it all. By the end of this module, you’ll be ready to see your ad live and start driving results.
With this comprehensive TikTok Ads crash course, you’ll have the knowledge and skills to create impactful and successful ad campaigns on TikTok. Enroll now and take advantage of our limited-time offer – a free Udemy coupon for this course!
Google Ads Crash Course
Google Ads is another powerful platform that every marketer should master. In this crash course, we’ll take you through everything you need to know to create and optimize Google Ads campaigns.
$3 Crore Ad Account Overview
What better way to kick off this course than with a glimpse into a successful $3 crore ad account? In this module, we’ll provide an overview of what made this account successful and the lessons you can learn from it.
What is Google Ads?
Before diving into the nitty-gritty of Google Ads, it’s important to understand what it is and how it works. In this module, we’ll demystify Google Ads and explain its role in online advertising.
Keywords and Types of Keywords
Keywords are the foundation of Google Ads. In this module, you’ll learn what keywords are and the different types of keywords you can use in your campaigns. Mastering keywords is essential for reaching the right audience and driving relevant traffic to your website.
Different Types of Ads and When to Use Them
Google Ads offers a variety of ad formats to choose from. In this module, we’ll delve into the different types of ads available and guide you on when and how to use each one effectively. By leveraging the right ad format, you can optimize your campaign’s performance and achieve your advertising goals.
Ad Rank & Google Ad Auction
Understanding how the Google Ad auction works is crucial for success in Google Ads. In this module, we’ll demystify the concept of ad rank and explain the inner workings of the Google Ad auction. Gain insights into how to improve your ad position and outrank your competitors.
Creating a Responsive Search Ad
Responsive search ads offer flexibility and optimization opportunities. In this module, we’ll guide you through the process of creating a responsive search ad. You’ll learn how to craft compelling ad copy and optimize your ad variations to maximize performance.
Selecting and Adding Engaging Keywords to Your Ad Groups
Keywords are the fuel that drives your Google Ads campaigns. In this module, we’ll show you how to select the most engaging keywords and add them to your ad groups. By targeting the right keywords, you can connect with your ideal audience and increase the chances of conversions.
Writing Creative and Engaging Ad Copies
Great ad copies can make all the difference in driving clicks and conversions. In this module, we’ll provide you with tips and tricks for writing creative and engaging ad copies. You’ll learn how to create compelling headlines, captivating descriptions, and impactful call-to-actions.
Setting Up Payment Complying with Google’s Policies
Payment setup is an essential step in launching your Google Ads campaigns. In this module, we’ll guide you through the process of setting up payments while complying with Google’s policies. You’ll learn how to ensure a seamless payment experience and avoid any issues that may arise.
Managing and Optimizing Existing Campaigns
Optimizing your existing campaigns is an ongoing process to improve performance. In this module, we’ll share tips and strategies for managing and optimizing your Google Ads campaigns. You’ll learn how to analyze performance metrics, make data-driven decisions, and make impactful changes to boost your campaign’s success.
Types of Bidding Strategies and How to Use Them
Bidding strategies play a crucial role in maximizing your campaign’s ROI. In this module, we’ll provide an overview of the different bidding strategies available in Google Ads. You’ll learn when and how to use each strategy to achieve your advertising goals efficiently.
Building a Negative Keyword List for Maximum Performance
Negative keywords are essential for refining your campaign targeting and avoiding irrelevant clicks. In this module, we’ll explain what negative keywords are and guide you on how to build a comprehensive negative keyword list. By eliminating unwanted traffic, you can save money and maximize your campaign’s performance.
Case Study: Learn from Real-Life Campaigns
Real-life case studies provide valuable insights into successful campaigns. In this module, we’ll analyze real-life campaigns and share the lessons you can learn from them. By studying these case studies, you’ll gain inspiration and ideas to apply in your own Google Ads campaigns.
Enroll in this comprehensive Google Ads crash course now and take advantage of our limited-time offer – a free Udemy coupon for this course! Master the art of advertising on Google and skyrocket your career in digital marketing.
Remember, these exclusive free Udemy coupons for advertising courses won’t last forever. Enroll now and gain invaluable knowledge that will set you apart in the competitive world of advertising!