CRM: Customer Relationship Management

1. How to improve Customer Relationship Management by proactively developing relationships that get the best results from your customers
2. How to avoid 12 common CRM mistakes that businesses often make
3. How to manage customer relationships to boost purchase recurrence and attract new clients
4. The ‘7 Key Ingredients of MCR (Maximising Customer Relationships)’
5. How to develop a proactive approach to focus your time, resources and efforts on the ‘right’ customers
6. Practical tools and techniques to help you carry out customer attitude surveys, get to know your consumer and identify issues and opportunities
7. How to devise your own ‘MCR’ plan by putting together multiple customer relationship management strategies